Note: The job is a remote job and is open to candidates in USA. Nozomi Networks is a leader in OT and IoT Cybersecurity, protecting critical infrastructure and government organizations from cyber threats. They are seeking a Senior Marketing Operations Manager to oversee the operational backbone of their enterprise go-to-market engine, ensuring that marketing contributes effectively to revenue through strategic operations and analytics.
Responsibilities
- Define and execute the marketing operations strategy, operating model, and infrastructure that enable scalable global demand generation, ABM, partner marketing, and pipeline creation
- Serve as the CMO's strategic partner on marketing systems, analytics, automation, and operational excellence
- Establish scalable operational practices that support today's business while positioning Marketing Operations for future growth
- Develop and maintain a trusted marketing performance intelligence framework, including executive dashboards, funnel reporting, campaign influence, attribution, ROI analysis, and spend-to-pipeline measurement
- Deliver meaningful insights across regions, market segments, channels, campaigns, partners, and programs to improve decision-making and investment allocation
- Own the evolution of marketing attribution from traditional first-touch reporting to multi-touch attribution that reflects complex enterprise buying journeys, ABM programs, long sales cycles, and channel-influenced opportunities
- Help identify where GTM investments are succeeding, where funnel performance is breaking down, and where resources should be reallocated
- Design and continuously improve lead, contact, account, and opportunity lifecycle management, including lead scoring, routing, prioritization, campaign member governance, service level agreements, account engagement visibility, and lead handoff processes
- Develop scalable frameworks that improve lead quality, pipeline velocity, and marketing's contribution to revenue
- Own the operational execution framework for global marketing campaigns, including campaign architecture, audience segmentation, email deployment, nurture programs, forms, landing pages, list management, QA, tracking, UTM governance, and post-campaign optimization
- Continuously improve execution processes to increase speed, consistency, scalability, and business impact
- Manage and optimize the marketing technology stack, including HubSpot, Salesforce integrations, attribution platforms, ABM and intent solutions, workflow automation, reporting tools, and data enrichment technologies
- Evaluate and implement new technologies that improve marketing efficiency, scalability, and decision-making
- Partner with Revenue Operations and IT to ensure seamless integration across the GTM technology ecosystem
- Identify practical opportunities to leverage AI and agentic automation across marketing operations, improving execution, reporting, content workflows, personalization, and operational efficiency
- Stay current on emerging marketing technologies and recommend innovations that create measurable business value
Skills
- 7-10 years of progressive experience in Marketing Operations within high-growth B2B SaaS organizations
- Experience supporting enterprise sales organizations with complex buying committees and long sales cycles
- Deep expertise with HubSpot, Salesforce, marketing automation platforms, attribution and reporting tools, ABM technologies, intent data platforms, workflow automation, and modern marketing technology ecosystems
- Strong understanding of account-based marketing, lifecycle architecture, lead management, and revenue funnel optimization
- Demonstrated ability to translate complex data into executive-level insights and business recommendations
- Experience partnering cross-functionally with Marketing, Sales, Revenue Operations, Finance, and executive leadership
- Strong analytical, problem-solving, and strategic thinking skills, with the ability to influence decisions through data and business insight
- A builder's mindset with a passion for improving processes, creating scale, and driving continuous operational excellence
- Experience implementing AI-enabled workflows and automation is highly desirable
- Cybersecurity or other highly technical B2B SaaS experience is strongly preferred
- Experience with Power BI, Dreamdata, or other business intelligence platforms is a plus
Benefits
- Medical, dental, vision, life insurance, and disability insurance for eligible employees
- The successful candidate may also be eligible to participate in the company’s equity program and/or variable bonus program, subject to the rules governing such programs
- Eligible employees are able to enroll in a 401(k) plan along with the employer matching program
- Eligible employees flexible paid time off
- Paid holidays
- Paid parental leave
- Health & Wellness
- Financial
- Work-Life Balance
- Unparalleled Flexible Time-Off
Company Overview
Company H1B Sponsorship