About Datahash:
Datahash is a leading first party data
platform that has evolved to become a privacy centric, smart, affordable
Customer Data Platform. Datahash's low-code, no-code platform enables marketers
to unlock the value of their customer data by providing safe, compliant
integrations between web, app, E-commerce, CRM, Marketing Automation, Data
warehouses and Ad Channel accounts. Datahash is one of the very few companies
having badged partnerships with channels like Meta, Snapchat, TikTok, etc.
Datahash is a thought leader on most important digital marketing topics of
today, namely first party data and third party cookie deprecation.
Job
Description:
As the
Senior Partnerships and Marketing Associate at Datahash, you will report
directly to the Senior Manager for Product Led Growth (PLG) and play a crucial
role in supporting the execution of growth strategies through partnerships and
marketing initiatives. Collaborating closely with the PLG team and other
cross-functional departments, you will contribute to the development and
implementation of strategies aimed at driving user acquisition, activation,
retention, and expansion.
Roles
and Responsibilities:
1. Partnerships Development:
Identify and cultivate strategic partnerships with key players in the industry to enhance the reach and capabilities of the Datahash product.
Collaborate with the Partnerships team to negotiate and establish mutually beneficial agreements and alliances.
Coordinate partner activities and initiatives to support PLG objectives and drive growth.
2. Marketing Support:
Assist in the development and execution of marketing campaigns and initiatives to promote the Datahash product and drive user engagement.
Collaborate with the Marketing team to create compelling content and messaging tailored to target audiences.
Monitor and analyze the performance of marketing activities to optimize effectiveness and ROI.
3. Cross-Functional Collaboration:
Provide input and insights from partnerships and marketing activities to inform product and growth strategies.
Communicate effectively with internal stakeholders to coordinate efforts and drive results.
4. Data Analysis and Reporting:
Collect and analyze data related to partnerships and marketing activities to track performance and identify opportunities for improvement.
Generate reports and presentations to communicate insights and recommendations to key stakeholders.
Utilize data-driven insights to optimize partnership and marketing strategies and tactics.
Success
Criteria:
Establishment
of strategic partnerships that enhance the reach and capabilities of the
Datahash product.
Positive
feedback from partners and users regarding the value and effectiveness of
partnership and marketing activities.
Successful
execution of marketing campaigns and initiatives that drive user acquisition,
activation, retention, and expansion.
Requirements
Should have 3-5 years of working experience.
Previous
experience in partnerships management, marketing, or related roles, preferably
in a product led growth business.
Bachelor's
degree in Business Administration, Marketing, Communications, or related field.
Creative
thinker with the ability to develop innovative marketing strategies and
campaigns.
Strong
relationship-building skills with the ability to cultivate and maintain
strategic partnerships.
Excellent
communication and negotiation skills, with the ability to effectively convey
value propositions and negotiate agreements.
Analytical
mindset with the ability to interpret data and derive actionable insights.
Detail-oriented
with strong organizational skills and the ability to manage multiple projects
and priorities simultaneously.
Benefits
1. Work From Anywhere: Your office can be anywhere you like. Seriously, anywhere.
2. Your Hours, Your Call: Work early bird hours or burn the midnight oil. It's all good.
3. Get in on the Action: ESOP? Yeah, you get a piece of the pie too.
4. Health is Wealth: We've got you and your family covered, health-wise.
5. Cool Vibes Only: Our work culture is as awesome as your favorite hangout spot.
6. Epic Offsite: Once a year, we go all out. Think fun, sun, and maybe a cocktail or two.
7. Coworking Access: Need a change from your home office? We've got spots.
8. Fun Comes Standard: Work hard, play hard. Expect fun times regularly.