Note: The job is a remote job and is open to candidates in USA. BGB Group is a healthcare communications agency known for excellence and professionalism, seeking a VP, Associate Creative Director, Copy to drive agency growth through new business development and strategic storytelling. The role involves leading creative pitches, collaborating across departments, and ensuring high-quality deliverables that effectively communicate the agency's capabilities.
Responsibilities
- Lead the creative development of new business opportunities, including pitch strategy, messaging, concept development, and presentation creation
- Partner closely with agency leadership, Strategy, Account, and Medical teams to identify and pursue growth opportunities across existing and prospective clients
- Develop compelling narratives and agency positioning that effectively communicate BGB's value proposition, capabilities, and strategic thinking
- Lead and coordinate multiple workstreams within each pitch opportunity, including briefing cross-functional teams, managing timelines, facilitating creative reviews, driving stakeholder alignment, and ensuring all contributors remain focused on a unified strategic and creative vision
- Build consensus across Creative, Strategy, Medical, Account, Business Development, and Executive Leadership teams, ensuring all contributors remain aligned against a shared vision and business objective
- Demonstrate strong entrepreneurial ownership of opportunities, proactively identifying needs, removing obstacles, and driving projects forward from initial pursuit through final presentation
- Serve as a confident and polished presenter in client meetings, pitch presentations, workshops, and agency marketing initiatives
- Ensure all pitch materials and business development deliverables are exceptionally buttoned-up, accurate, strategically sound, and visually cohesive
- Maintain exceptionally high standards of execution across all deliverables, ensuring presentations, narratives, and supporting materials are modern, visually refined, and fully production-ready for client-facing environments
- Demonstrate a deep understanding of healthcare communications, therapeutic area dynamics, industry trends, and client business challenges
- Translate complex scientific, clinical, and commercial information into persuasive and engaging stories tailored to client needs
- Act as a senior creative advisor throughout the business development process, helping shape solutions that align with client objectives and agency strengths
- Collaborate cross-functionally with Medical, Strategy, Account, Creative, and Executive Leadership teams to develop integrated recommendations and growth strategies
- Contribute to agency thought leadership initiatives, marketing efforts, and strategic planning activities designed to elevate BGB's profile and market presence
- During periods of lower new business activity, partner with brand teams on high-touch creative assignments, brand development initiatives, messaging platforms, campaign concepting, and other strategic creative opportunities
- Mentor and support junior and mid-level creative team members, helping foster a culture of excellence, collaboration, and continuous improvement
Skills
- Exceptional storytelling, conceptual thinking, and writing abilities
- Outstanding presentation and communication skills with the ability to engage and influence senior clients and agency leadership
- Strong executive presence and comfort representing the agency in high-stakes situations
- Deep understanding of the healthcare communications landscape, including pharmaceutical marketing, scientific communications, and regulatory considerations
- Strong attention to detail and commitment to delivering polished, high-quality work
- Strategic mindset with the ability to identify opportunities, solve problems, and connect creative thinking to business objectives
- Proven ability to manage complex, multi-disciplinary workstreams within high-stakes pitch opportunities while balancing competing priorities, stakeholder expectations, and aggressive deadlines
- Entrepreneurial mindset with exceptional project leadership and organizational skills
- Strong understanding of modern presentation design, storytelling, and client-facing communications, with a commitment to flawless execution and craftsmanship
- Highly organized and capable of managing multiple priorities in a fast-paced environment
- Collaborative, proactive, and solutions-oriented approach to leadership and teamwork
- 8+ years of experience in healthcare communications, pharmaceutical advertising, or a related field
- Demonstrated success leading or contributing significantly to new business pitches, agency growth initiatives, and client presentations
- Experience developing strategic narratives and creative concepts for complex healthcare brands and organizations
- Proven ability to partner effectively with Strategy, Medical, Account, and Executive Leadership teams
- Experience supporting product launches, including high-science and specialty products, preferred
- Global experience a plus
- Bachelor's degree preferred
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