Note: The job is a remote job and is open to candidates in USA. Global TekMed is a conglomerate focused on creating B2B and B2C products and services supporting the military veteran community. They are seeking a Senior Marketing Specialist who will be responsible for executing digital marketing strategies, creating content, and managing campaigns across various platforms.
Responsibilities
- Collaborate with marketing and leadership to deliver key business goals through web and graphic content (including graphic design, digital marketing promotions, lead generation efforts, and generating marketing qualified leads), digital marketing and internal communications
- Create and support campaigns executed through marketing platforms with multichannel tactics, including emails, SMS, social, and other digital channels
- Project managing core marketing campaigns and all executional elements from the team
- Write and edit content for multichannel distribution, including website, email, print, social, digital
- Oversee freelancers as needed for larger projects
- Develop marketing landing pages and funnels within Wordpress and HighLevel
- Other duties as assigned
Skills
- 5–10+ years of experience working for a brand or agency, managing multi-channel digital campaigns
- Experience with GoHighLevel or similar CRM/marketing automation platforms (page design, building funnels, automations, workflows, triggers, email/SMS campaigns, pipeline management, reporting)
- Working knowledge of basic to intermediate SEO (keyword research, search intent, on-page optimization, internal linking, Google Search Console, Google Analytics, performance tracking)
- Experience with paid media campaigns (Google Ads, Meta, TikTok, etc.) with a focus on ROI
- Strong understanding of social media strategy and platform best practices (Facebook, Instagram, TikTok, YouTube, and others), including content planning, design and performance analysis
- Comfortable leveraging AI tools to improve efficiency in content creation, ad testing, automation, and reporting
- Strong design and creative skills (Canva or Adobe)
- Highly organized, self-directed, and capable of managing multiple campaigns and deadlines simultaneously
- Strong grammar, proofreading, and professional communication skills
- Solutions-oriented, analytical, and driven to improve digital performance through testing and optimization
- A degree in marketing, communications, or graphic design, preferred but not required
- Veterans and Military experience are also welcome
- An understanding of military culture and language, vocabulary and jargon used to market to Veterans a bonus
Benefits
- 401(k) Plan
- Medical Insurance
- Paid Holidays
- Paid Time Off
Company Overview