Note: The job is a remote job and is open to candidates in USA. Trantor is seeking a Senior AI Search Optimization Engineer to maximize visibility across AI-powered search and answer engines. The role involves engineering the digital marketing ecosystem to ensure AI systems can accurately understand and recommend the company's products and content.
Responsibilities
- Optimize websites and digital properties for AI-powered search platforms including ChatGPT Search, Google AI Overviews, Gemini, Claude, Perplexity, Bing Copilot, and future LLM-powered search engines
- Develop and execute Generative Engine Optimization (GEO) strategies that improve AI-generated citations, recommendations, and discoverability
- Continuously monitor AI search trends and adapt optimization strategies as AI search technologies evolve
- Improve how Large Language Models interpret, retrieve, and reference website content
- Design AI-friendly information architecture that enables accurate retrieval by conversational AI systems
- Optimize content hierarchy, semantic HTML, internal linking, metadata, and page structure for AI readability
- Ensure technical documentation, product pages, and marketing assets are structured for maximum AI discoverability
- Design and implement structured data using Schema.org, JSON-LLD, FAQ, Product, Organization, Article, SoftwareApplication, and related schema types
- Build entity-based content models that strengthen relationships between products, documentation, customer use cases, and technical resources
- Improve semantic markup that enables AI systems to better understand business context
- Optimize Core Web Vitals (LCP, INP, CLS) across all customer-facing websites
- Improve crawlability, indexing, rendering performance, and mobile-first user experience
- Partner with engineering teams using Astro, Contentful, and modern Jamstack architectures to ensure websites are optimized for both users and AI search systems
- Maintain high-performance, responsive web experiences across desktop and mobile platforms
- Partner with Product Marketing and Content teams to develop AI-ready content strategies
- Design scalable landing pages optimized for AI search visibility and qualified B2B lead generation
- Improve website architecture and content organization to maximize citations in AI-generated responses
- Measure visibility across leading AI search platforms
- Track AI-generated referral traffic and citation frequency
- Analyze AI search performance, engagement metrics, and marketing attribution
- Recommend continuous improvements based on AI search trends and performance insights
Skills
- 5+ years of experience in Marketing Engineering, Technical SEO, Digital Platform Engineering, or a related field
- Proven experience implementing Generative Engine Optimization (GEO) and Large Language Model Optimization (LLMO) strategies
- Strong understanding of AI-powered search platforms and conversational search technologies
- Hands-on experience implementing structured data using Schema.org and JSON-LD
- Strong expertise in Technical SEO and semantic HTML
- Experience improving website discoverability for AI-powered search engines
- Experience working with Astro or modern Jamstack frameworks
- Experience using Contentful or other Headless CMS platforms
- Proficiency in HTML5, CSS3, JavaScript, and TypeScript
- Experience optimizing Core Web Vitals (LCP, INP, CLS)
- Experience building mobile-first, responsive websites
- Experience with Google Analytics 4 and Google Tag Manager
- Experience integrating HubSpot CRM and marketing attribution platforms
- Experience using Git and CI/CD pipelines
- Experience improving visibility in ChatGPT Search, Google AI Overviews, Gemini, Claude, or Perplexity
- Experience with Knowledge Graph optimization and entity-based SEO
- Familiarity with Retrieval-Augmented Generation (RAG) concepts and AI retrieval systems
- Experience analyzing AI crawler behavior and AI referral traffic
- Experience working within B2B SaaS organizations
- Understanding of marketing automation and revenue operations platforms
Company Overview
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