Note: The job is a remote job and is open to candidates in USA. Criteria Corp is a company focused on driving enterprise sales goals through a dynamic Sales Development Representative role. The SDR will generate qualified leads, engage with potential customers, and ensure a seamless handoff to Sales Executives.
Responsibilities
- Conducting strategic account research to identify key decision-makers and business challenges
- Utilizing a multi-channel approach to engage and nurture potential customers, ensuring a seamless transition of Sales Qualified Leads (SQLs) to Sales Executives
- Promptly addressing prospect inquiries and effectively communicating Criteria’s solutions for their hiring challenges
- Achieving key performance indicators related to outbound activity and SQL generation
- Ensuring the integrity of data management and providing actionable market insights to the sales and marketing teams
- Maintaining a thorough understanding of Criteria’s product offerings to articulate their value proposition
- Following established lead management protocols and engaging in continuous learning
- Leveraging intent data to proactively target organizations with active buying signals and support Sales Executives with additional lead generation initiatives
Skills
- Proven ability to engage and qualify prospects, effectively communicating Criteria's unique value proposition
- Proficiency in persuasive written and verbal communication
- Familiarity with SDR tools such as ZoomInfo, LinkedIn Sales Navigator, Gong, and Salesforce
- Competence in developing outreach cadences and email templates
- Understanding of prospect profiles and personas
- Strong collaboration and teamwork capabilities
- Insight into industry trends, technologies and competitive landscape
Company Overview
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