Note: The job is a remote job and is open to candidates in USA. PatientPoint is a leading digital health company that innovates to positively impact patient behaviors. They are seeking a Product Manager to join their Adtech team, focusing on scaling their advertising platform and delivering high-performing advertising experiences that enhance patient education and partner engagement.
Responsibilities
- Own and prioritize sprint-level execution, write user stories, groom backlogs, manage trade-offs, and QA deliveries, inform strategy and ensure alignment with business objectives
- Collaborate with engineers, analysts, and campaign ops to deliver seamless, secure, and scalable ad experiences across all patient-facing digital endpoints, continuously enhancing ad serving platforms and proprietary ad management tools
- Support integrations with SSPs, DSPs, ad servers, creative delivery platforms, and patient engagement platforms
- Serve as the primary liaison for the digital advertising product and initiatives you focus on, aligning cross-functional stakeholders across commercial, sales, content, compliance, and technical teams to ensure coordinated execution
- Define and monitor success metrics for ad performance; improve instrumentation of, and leverage, analytics to drive ongoing improvements in effectiveness, relevance, and user engagement
- Stay informed of industry trends, emerging technologies, and best practices to ensure PatientPoint remains at the forefront of healthcare ad tech innovation
- Translate strategic product vision into detailed execution plans
- Drive post-launch feedback loops and product iteration
- Contribute to platform documentation, process design, and product enablement materials
Skills
- 3+ years of experience in product management, ideally within Adtech, digital media platforms (with a focus on publisher experience), or health tech environments
- Proven experience integrating data and business systems such as Snowflake and Salesforce with ad server platforms
- Strong technical writing skills, proficient at creating detailed, actionable product requirements and documentation
- Demonstrated ability to effectively collaborate cross-functionally, balancing both technical and business considerations
- Understanding of healthcare marketing compliance, including pharmaceutical advertising regulations
- Experience with DOOH products and capabilities in that context (ex. Content loops, ad products, personalization)
- Experience with Adtech platforms (Adserver, SSPs, DSPs) and their standards (openRTB, VAST, etc.)
- Technical proficiency with analytics and management tools such as Salesforce, JIRA, Looker, and SQL
- Bachelor's degree in Computer Science or related field, or equivalent practical experience
- Previous experience with DOOH platforms such as BroadSign, Vistar, SignageOS, or similar is a plus
- Experience working with patient- or healthcare-related platforms, with a strong understanding of privacy, consent, and regulatory requirements including HIPAA and PHI
- Previous ownership and accountability for revenue-generating products, including budgeting, forecasting, and financial analysis
Benefits
- Competitive compensation
- Flexible time off to recharge
- Hybrid work options
- Mental and emotional wellness resources
- A 401K plan
Company Overview
Company H1B Sponsorship