Note: The job is a remote job and is open to candidates in USA. Sparrow is a company that collaborates with partner companies to source qualified talent for their open roles. As the Director of Consultant Relations, you will drive the development and go-to-market execution of strategic partnerships while expanding relationships with key brokers, consultants, and channel partners.
Responsibilities
- Develop and launch innovative programs that incentivize and empower partners to effectively sell and support Sparrow's product
- Create resources, training, and tools that enable channel partners to better represent and sell Sparrow’s offerings
- Drive the adoption of these partnerships, ensuring we’re meeting the expectations of the program and achieving shared revenue goals
- Nurture and build long-term relationships with key brokers, consultants, and other influential channel partners to drive awareness and adoption of Sparrow’s services
- Serve as the primary point of contact for high-value strategic partners, ensuring open lines of communication and mutual growth
- Identify and secure new strategic growth partnerships that will expand Sparrow’s reach and presence in the marketplace
- Collaborate with the leadership team to define and implement strategies for national expansion through channel partners
- Work with cross-functional teams to identify opportunities for product and service enhancements based on partner feedback and market needs
- Set and track performance metrics to evaluate the success of channel initiatives, ensuring alignment with Sparrow’s overall sales and growth objectives
Skills
- 5+ years of experience in channel sales, partner management, or business development in the benefits or HR tech industries
- Prior experience working directly with HR leaders, brokers, and consultants
- Proven track record of developing and scaling channel programs, building strong relationships, and driving strategic partnerships
- Strong understanding of the dynamics of the broker and consultant ecosystem
- Exceptional communication and interpersonal skills, with a demonstrated ability to influence and collaborate across teams
- Ability to think strategically while also being hands-on in driving execution
- Strong organizational skills and ability to manage multiple projects simultaneously
- Ability to analyze market data and trends to make informed decisions and adapt strategies as needed
- Highly self-motivated, results-driven, collaborative, and capable of working independently and as part of a team
- Bonus points if you have experience on GTM enablement teams
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