Note: The job is a remote job and is open to candidates in USA. Naylor Association Solutions is focused on providing full-service association management to healthcare associations. They are seeking a Director of Business Development who will drive growth by identifying and closing new client relationships in the healthcare association market.
Responsibilities
- Develop and execute a proactive new business strategy for WJ Weiser, targeting healthcare associations that are strong fits for WJ Weiser's AMC service model as well as adjacent markets
- Build and maintain a robust pipeline of qualified prospects; own pipeline metrics, conversion rates, and velocity from first contact to close
- Identify and prioritize high-potential markets, association segments, and geographic opportunities in coordination with the WJ Weiser GM and Naylor's new business team
- Establish and maintain a prospecting cadence using outreach, conferences, referrals, and industry networks — consistently generating new top-of-funnel activity
- Serve as WJ Weiser's primary external-facing business development contact for prospective clients; conduct discovery meetings, capability presentations, and follow-up conversations
- Build credibility and trust with board officers and governance leaders at target associations through consultative, relationship-first engagement
- Represent WJ Weiser at healthcare and association industry conferences, networking events, and trade organizations; leverage these relationships to generate referrals and warm introductions
- Manage multi-stakeholder decision processes with patience and strategic discipline — understanding that AMC selection is a high-stakes, lengthy decision for most associations
- Lead the full proposal process for new AMC engagements: scoping, pricing, writing, and presenting — collaborating with WJ Weiser's senior leadership and Naylor's marketing and operations teams as needed
- Develop compelling, customized presentations and proposals that speak directly to the governance and operational needs of individual prospects
- Maintain a library of case studies, capability statements, references, and proposal templates to accelerate the sales cycle and raise the quality of submissions
- Debrief all won and lost opportunities; apply insights to continuously improve WJ Weiser's competitive positioning and proposal quality
- Work in active partnership with Naylor's enterprise new business development team — participating in regular pipeline reviews, sharing prospect intelligence, and aligning on messaging and competitive positioning
- Leverage Naylor's broader brand, relationships, and resources to open doors for WJ Weiser; represent WJ Weiser's distinct value proposition within the Naylor family of companies
- Contribute to Naylor-wide go-to-market initiatives where WJ Weiser's AMC expertise adds value, including joint proposals, content development, and industry presence
- Stay current on trends, consolidation, and opportunities in the healthcare association management market; bring competitive intelligence into WJ Weiser's go-to-market strategy
- Monitor the competitive AMC landscape, tracking competitor capabilities, pricing, wins, and losses to inform WJ Weiser's positioning and differentiation
- Provide regular market feedback to the WJ Weiser GM and Naylor leadership on what prospects are asking for, where WJ Weiser wins, and where gaps exist
- Identify potential partnership, referral, or joint-venture opportunities that could accelerate new business for WJ Weiser
Skills
- Bachelor's degree in Business, Communications, or a related field required
- 6+ years of progressive business development or sales experience in professional services, association management, or a B2B services environment
- Demonstrated track record of independently closing new client relationships — not just supporting a sales team
- Skilled in the full B2B sales cycle: prospecting, discovery, proposal development, negotiation, and close
- Strong written and verbal communication skills; able to translate complex AMC service models into compelling, accessible value propositions
- Proficiency with CRM systems (Salesforce preferred) and modern sales enablement tools; comfortable with pipeline tracking, forecasting, and reporting
- Ability to develop polished, customized proposals and presentations with minimal support
- Working knowledge of healthcare association governance, structure, and operational challenges is a meaningful differentiator
- Experience selling to nonprofit, association, or healthcare sector executives strongly preferred; AMC industry background is a significant advantage
- Familiarity with Naylor's broader association solutions ecosystem, or comparable experience in a multi-product professional services environment, is a plus
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