Crocs, Inc. is a company that values individuality and creativity in the workplace. The Digital Asset Coordinator is responsible for managing the day-to-day operations of the Bynder Digital Asset Management platform, ensuring that all creative and marketing assets are properly organized and distributed. This role plays a crucial part in maintaining metadata consistency and supporting global marketing and creative teams.
Responsibilities
- Manage daily operations of the Bynder DAM platform, ensuring all creative and marketing assets are properly uploaded, tagged, organized, and distributed
- Oversee asset intake and upload, ensuring files are named, versioned, and categorized per established taxonomy and metadata standards
- Apply and maintain consistent metadata and tagging, refining controlled vocabularies to ensure assets are easily searchable and accurately represented
- Conduct quality control checks on metadata, file integrity, and version accuracy before distribution
- Maintain a clean and logical DAM structure, auditing for duplicates, outdated assets, or incomplete uploads
- Track rights and usage information, ensuring licensing terms, expirations, and legal restrictions/permissions are clearly documented
- Manage user permissions and access, supporting internal teams with troubleshooting, searches, and asset collections as needed
- Create and maintain training materials and best-practice guides for DAM usage across global marketing and creative teams
- Partner with IT, creative operations, and vendor teams to optimize workflows and implement DAM enhancements
- Continuously evaluate and improve asset organization and discoverability to support marketing efficiency and brand consistency
Skills
- 1–3 years of experience in digital asset management, creative production, or marketing operations
- Strong attention to detail, organizational skills, and a passion for keeping things consistent and searchable
- Familiarity with file types, metadata, tagging, and file-naming best practices
- Proficiency with Microsoft Office, Adobe Creative Cloud, Figma, and general file management workflows
- Excellent problem-solving, communication, and collaboration skills across teams and levels
- Working knowledge of Bynder or similar DAM systems
- Experience working with creative or marketing teams, with an understanding of various production file types (e.g., RAW, PSD, TIFF, JPG, PNG, MP4, etc.)
Company Overview
At Crocs, Inc., we believe life’s too short for uncomfortable shoes. It was founded in 2002, and is headquartered in Broomfield, Colorado, USA, with a workforce of 5001-10000 employees. Its website is http://www.crocs.com.Company H1B Sponsorship
Crocs, Inc. has a track record of offering H1B sponsorships, with 12 in 2025, 12 in 2024, 18 in 2023, 7 in 2022, 6 in 2021, 5 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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